The terms and conditions relating to the technical specifications of adverts can be found in our media pack here, a selection of which are listed below, as they relate to the British Journal of Cardiology advertising policy.
All advertising must adhere to the standards required by The Association of the British Pharmaceutical Industry, and any other relevant national advertising standards which conform to medical code of practice requirements.
All adverts must also comply with the provisions and regulations made in the Medicines Act 1968 (as amended), or any Acts of the UK Parliament and the European Union and EEC regulations and laws that are applicable in the United Kingdom.
The Advertiser will ensure that the publication of their advertisement does not breach or infringe, any contract, any trade mark, any copyright or render the publication, or the Publisher liable in any way whatsoever. The Advertiser will ensure that any information relating to the advert to appear in the publication will be accurate and true and that any pictorial reference – photographic or otherwise – will have the full consent of any living person, Company or Organisation with the reproduction rights, in order that the Publisher may reproduce the picture, photograph or copy in the publication.
It is a material term of an advertising contract that all adverts must comply with the British Code of Advertising Practice or, where appropriate, the ABPI Code of Practice and any other relavant codes of the Advertising Standards Authority.